Ford Fund Rebrands as Ford Philanthropy

Ford Fund Rebrand Overview

Renewed brand identity reflects Ford’s values and 75-year legacy of supporting communities

 

  • Ford Fund, the philanthropic arm of Ford Motor Company, is now Ford Philanthropy

  • Since 1949, Ford and Ford Philanthropy have made $2.3 billion in philanthropic contributions, with $73.7 million donated in 2023 directly benefiting 3.5 million people

  • The brand refresh also includes the release of Ford Philanthropy’s annual Impact Report

DEARBORN, Mich., April 29, 2024 - Ford Motor Company Fund (Ford Fund), the philanthropic arm of Ford Motor Company, announced today it is renaming itself to ‘Ford Philanthropy.’ This evolution reflects Ford’s 75-year legacy of driving impact in Ford communities around the world. With $2.3 billion in philanthropic contributions since 1949, together with Ford Motor Company, Ford Philanthropy remains unwavering in its commitment to invest in solutions that address unique community needs.

 

The strategic rebranding not only reflects a fresh and modern outlook but also underscores Ford’s enduring mission to make the world a better place. While its identity is changing, Ford Philanthropy’s community partners, funding model, network of community centers and focus priorities – applying Ford’s mobility expertise to expand access to essential services, education for the future of work and entrepreneurship – remain the same.

 

“Giving back has been an integral part of Ford’s history and values since the very beginning,” said Mary Culler, president, Ford Philanthropy. “Our rebrand honors our rich history and better reflects our core mission of partnering with communities to help move people forward and upward. Whether we’re connecting families with fresh food, helping neighborhoods rebuild after a disaster, or expanding access to careers in mobility, at Ford Philanthropy, we are passionate about working with our local partners and employee volunteers to help build equity and drive progress in Ford communities around the world.”

 

In addition to rebranding efforts, Ford Philanthropy also released its annual Impact Report.

Highlights include:

  • $73.7 million in philanthropic contributions by Ford Motor Company and Ford Philanthropy
  • Directly supported 3.5 million people through partnerships and programs
  • Partnered with 470 nonprofits and community organizations
  • 55,000 Ford employee volunteer hours contributed in 31 countries

For more information about our work, please visit www.fordphilanthropy.org or follow us on Facebook and Instagram at @FordPhilanthropy.

 

 

About Ford Motor Company Fund

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company's Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford is pursuing mobility solutions through Ford Next, and provides financial services through Ford Motor Credit Company. Ford employs about 177,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.

 

About Ford Philanthropy

Ford Philanthropy, formerly known as Ford Fund, champions equitable access to essential services, education for the future of work and entrepreneurship, using transportation and technology to connect people with opportunities they need to move upward and forward. With a 75-year legacy and $2.3 billion in contributions since 1949, Ford Philanthropy and Ford Motor Company partner with nonprofits and community organizations to invest in and co-create solutions that meet unique community needs. Harnessing Ford’s scale, resources and mobility expertise, Ford Philanthropy drives impactful change through grantmaking, Ford Community Centers and employee volunteerism. For more information, visit fordphilanthropy.org or join us at @FordPhilanthropy on Facebook and Instagram.

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